About Ekaterina Walter
Ekaterina Walter has been at the forefront of the social business revolution. At Intel, she led company-wide social media adoption and continues to drive change and spearhead innovation at the company. Throughout her career, she has worked with global brands as well as advised a number of startups. In her bestselling book, THINK LIKE ZUCK: The Five Business Secrets of Facebook’s Improbably Brilliant CEO Mark Zuckerberg, she draws from her experience as a business leader to reveal important principles of successful companies of our time such as Facebook, Zappos, Dyson, TOMS, Threadless, Apple, and others.
A recognized business and marketing thought leader, she is a sought after speaker and contributes regularly to leading-edge print and online publications. Ms. Walter has been featured in prominent periodicals such as Forbes and Business ReviewUSA. She has been a featured speaker at TEDx, World Chambers Congress, Web 2.0 Summit, South by Southwest Interactive (SXSW), MIT Leadership Forum, LeWeb, and other national and international events. She sits on the Board of Directors of the Word of Mouth Marketing Association (WOMMA) and is an active member of the Thunderbird Global Council at the Thunderbird School of Global Management (AZ).
Links to Video and Print sites
Speaker Demo: Keynote Speaker on Business Innovation
TV Appearances: CNBC, ABC, Tech Cocktail
Event Presentation: LeWeb ‘12
Book Trailer: THINK LIKE ZUCK
Columns: FAST Company and Huffington Post
Programs Offered by Ekaterina Walter
Ekaterina Walter can deliver a number of tailored speeches around digital media and social marketing from organizing for social business success internally and building social strategies to tactical discussions on community management and effective social engagement on networks like Facebook, Twitter, Pinterest, etc. to discussing the innovative trends in the social era.
Examples of programs with featured components include:
5 Ps of Building and Managing an Innovative Business
Based on Ms. Walters’ bestselling book, THINK LIKE ZUCK, this talk is packed with examples, of Facebook’s success principles in action as well as those of Zappos, TOMS, Threadless, Dyson, 3M and other companies. Whether you are a business owner or an intrapreneur within a brand, Ekaterina Walter will give you the inspiration and knowledge to build a business that makes a difference while you lead your organization to long-term profitability and growth.
Fail Your Way to Amazing: Becoming a Social Business
Becoming a social business requires a thoughtful approach to integrating social media into the fabric of your organization. Supported by real-life examples of B2C and B2B companies, Ms. Walter reveals what it takes to become a social business, walks through the framework of creating appropriate strategy and scaling it across business units and/or geographies, and outlines what’s next in the world of social media.
Speaker Reviews of Ekaterina Walter
“Ekaterina is consistently one of the best, most energetic, most knowledgeable and highest ranking speakers we have had a privilege to work with. You’ll be inspired.”
Aaron Kahlow, CEO, Online Marketing Institute
“Ekaterina is an exceptional speaker with a keen sense for what is real, relevant and resonant to a large conference audience. She does not disappoint.”
Stewart Quealy, All Facebook Expo
“Ekaterina is intelligent, passionate about the subject matter, articulate, and insightful with practical “how to” advice.”
Harry Rollason, Useful Social Media
“Ekaterina is among the very best instructors we have had in social media marketing.”
Roy Young, President, MarketingProfs
About THINK LIKE ZUCK
The simple five–part formula the upstart Facebook CEO used to change the world-and how any business leader can apply it to his or her own company.
THINK LIKE ZUCK examines the 5 principles behind Facebook’s meteoric rise, presented in actionable lessons anyone can apply, in any industry. The book reveals the five “P”s of business success:
PASSION–Keep your energy and commitment fully charged at all times by pursuing something you believe in
PURPOSE–Don’t just create a great product; drive a meaningful moment
PEOPLE–Build powerful teams that can execute your vision
PRODUCT–Create a product that is innovative, breaks all the rules and changes everything
PARTNERSHIPS–Build powerful partnerships with people who fuel imagination and energize execution
“Ekaterina writes about innovation not only from the heart but also with the wisdom that comes from having led Intel through a social media transformation. Read this book–and buy it for the budding innovators in your company to inspire their passion and purpose.”
Charlene Li, author of the bestsellers, Open Leadership and Groundswell
“THINK LIKE ZUCK is a fascinating look at how entrepreneurial vision drives success. If you want more out of work than just a job, if you have the burning desire to build something of lasting value, then this is your guide.”
David Meerman Scott, author of the bestseller, The New Rules of Marketing and PR
“Whether you’re a seasoned business executive or the next Mark Zuckerberg in your dorm room right now, this book is a must-read! Two likeable thumbs up!”
Dave Kerpen, New York Times bestselling author of Likeable Social Media and Likeable Business
“True success lies at the place where passion and purpose collide–this book will help you uncover yours.”
John Jantsch, bestselling author of Duct Tape Marketing and The Commitment Engine
“THINK LIKE ZUCK is a must-read for any innovator, social entrepreneur, or business owner looking to capitalize on the success of Facebook to propel and realize their own vision.”
Simon Mainwaring, New York Times bestselling author of We First
“This book takes you on the ride of a lifetime and shows you how YOU can be so successful! The question is: What does it take? Ekaterina gives us the answers!”
Jeffrey Hayzlett, global business celebrity and bestselling author of Running The Gauntlet
“In THINK LIKE ZUCK, you will find important principles to infuse meaning into your business strategies and inspire change. Don’t just read this book; use it.”
Shawn Achor, author of the international bestseller, The Happiness Advantage
For further information on fees and availability, please contact Tony Colao, MasterMedia Speakers Bureau, via the phone numbers or e-mail address listed below.